Technophobia

Professional Digital Solutions

We consult, design and build; creating effective applications that fulfil commercial ambitions and build customer loyalty.

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What UX Analysis can learn from early 20th century Italy

06 Aug 2014 Vilfredo Pareto (1848-1923) was an Italian engineer, sociologist, economist, political scientist and philosopher. In 1906 he observed that 20% of the pea pods in his garden contained 80% of the peas and later, more famously, that 80% of the land in Italy was owned by 20% of the population. This…

Transforming the customer experience in a digital world

01 Aug 2014 Rapid change in our digital environment is being driven by the converging forces of social, mobile, cloud and data. It’s changing the way people and businesses relate to technology and it’s creating a renewed focus on the customer or user as the route to value. The strongest drivers of change…

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